Monday, March 3, 2008

I first posted this when the blog was new, but I feel compelled to reassert my opinion on the ED commercial.

Cialis
OK, here's a truly annoying commercial to see over and over. A fortysomething couple picks up their parents to see a play. Then the car doesn't start. So the son says to the parents, "you go without us" martyr-like in tone. After this poor elderly couple catches a cab the car starts right up. Sonny says, "how did you know which wires to disconnect?" to his wife. Clearly they are headed for the master bedroom.

So...what's the message here? I think it goes as follows: Cialis: while you might be too old to get it up on your own, you're never too old to lie to your parents for some uninterrupted hanky-panky...nice. Makes me proud to be a son.

But here's the thing--performance anxiety. I mean, if Sonny had troubles before, what now? Where I in his position 20 minutes later, here's what I'd be thinking:

This better be good. This HAS to be good. I just ditched my trusting parents onto a cab driven by god knows who, blew a good couple of hundred on unused theater tickets, took a pill that's not covered in my plan and costs a fortune, and have a limited time window to do the deed with my wife of 25 years--the one who used to get the old libido smoking with curlers in her hair! Focus!!! Think!!! Concentrate!!!...On the treadmill, I do some uphill work each time the ad runs--it's less painful than watching. Those lap lights make it just like being on a coliseum track, right?

2 comments:

Unknown said...

Interesting take on the Cialis commercial. What I always liked was the fine print that says "see our ad in Golf Digest". I figure golfers must be the most likely to have the limp noodles so if I stay away from golf, I should be good.

rgreen45 (from RW Masters)

Ron said...

That's funny. I never noticed it, but it makes total sense. Maybe that's why golfers get up so early on the weekends!